Five Under Five #1: 9G Records


Dance music has has exploded in the years since this blog began, but for fans size is not all that counts.  The interest of the majors in EDM is here to stay and it represents the mainstream arm of a global dance sound still driven by boutique, vanity, and independent labels. After all, no matter how big the festival or bright the headliner, tunes from new and established independent labels dominate the sets. These labels are the primary incubators of dance music talent.

This series of posts recognizes that fact that interest in EDM comes from the ceaseless drive of individual tastemakers and tunemakers to make dance music available to people who want to listen to it.   I will point out five more or less new labels that are worth listening to—the only thing they all have in common is releasing amazing music.  None of them have been around for more than 5 years but all of them release some of the best dance music out there!

First up:

9G Records had its first release less than a year ago, and what a release it was! The Life in the Fast Lane compilation is a sizzling slice of futuristic electro that is by turns, futuristic, glamorous and gritty. The most unabashed party track on the release is definitely Rumvari’s Dyversa, which is a flurry glitchy synths and squelching basslines.

The label’s soundcloud page calls it the brainchild child of Evil Dictator KngtRdr, and even though the title is tongue-in-cheek, there is definitely a sinister edge to two of the stand out acts on the label. Classic Us and MVEMNT are artists from whom I immediately want to hear more (and they are releasing plenty of stuff!).  Although brooding, MVEMENT’s remix of the Classic Us banger Death Express is an exemplary meeting of these two creative talents.

Also worthwhile is MVEMNT’s video for Synesthesia

More recently 9G has released music from Sirkus Sirkuz, an established talent probably best known for his work as a third of The Japanese Popstars.  More accessible than Classic Us or MVEMENT, Sirkus Sirkuz’s has a spacey take on the classic house sound bringing in big, robotic synths and rubbery bass lines to create a uniquely balanced, yet bass driven sound.

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